Animal Control Officers website redesign and WordPress development
Animal control and specialist dog handling
Animal Control Officers needed a website that reflected the professionalism of its specialist services. Its previous site had become dated in both presentation and technical approach, leaving a gap between the business and the way it appeared online.
Blunt Notion redesigned and rebuilt the website, planning the content structure and SEO alongside the design from the begining. We retained the existing logo, developed the visual identity around it and delivered a custom WordPress build.
Client
Animal Control Officers
Location
Yeovil
Industry
- Animal control and specialist dog handling
Actions
- Branding
- CMS
- Content Creation
- Hosting & Maintenance
- SEO
- Web Design
- Web Development
- WordPress
Date
08/11/2025
A specialist business needs more than a dated brochure site.
Animal Control Officers works with organisations that need to understand a specialist service before making contact. A utility provider, a property professional and a security partner may arrive with different requirements, even when the same team can help them.
The redesign needed to make those differences easier to navigate. We organised the website around services, the sectors using them and the areas covered, giving visitors more useful starting points than a single general overview.
That structure shaped our approach to the website design: explain the offer clearly, give important information room and keep the next step easy to find.
Planned together. Designed and built around the business.
- Website redesign and information architecture
- Content structure planned around specialist services
- SEO considered from the beginning
- Refreshed visual identity around the retained logo
- Service, sector and coverage-page presentation
- Responsive website design
- Custom WordPress development with Bedrock and Sage
- Ongoing hosting, maintenance and small improvements since launch
Keep the recognition. Improve the presentation.
The existing logo was staying. Our job was to build a stronger website identity around it, rather than replace something the client wanted to retain.
We developed the surrounding design through page layouts, typography, colour and image presentation. The aim was a more consistent, professional experience across the website, not a new logo attached to the same old pages. It is an example of branding work that starts with what a business already has and improves how it is expressed.
Make it easier to find the relevant service.
Services, sectors and coverage answer different questions: what can the business provide, who is it relevant to and where can it work?
The website gives each a distinct route. Service pages explain individual capabilities, while sector pages present information for particular customer groups. Coverage information has its own place rather than being left to a passing line in the introduction.
Planning those routes before the build helped the design and content work together. Visitors can explore the information that fits their requirement without reading every page first.
Consider search engines before the pages are built.
SEO was part of the initial planning, not a finishing task after the design had been approved. We considered how the services should be described and organised, and how visitors could move between relevant parts of the website.
That approach gives the content a clearer purpose: each page should explain something useful, with a structure that makes sense to people arriving from search as well as those browsing the navigation. It is how we approach SEO alongside website design and development, rather than treating them as unrelated jobs.
A custom WordPress build, not another dated theme.
Blunt Notion built the website using Bedrock and Sage, giving the redesign a custom WordPress foundation rather than adapting the business to an off-the-shelf page layout.
The important part is what that makes possible for the website: a consistent design across its different page types and an implementation built around the agreed structure. The technical choices support the work rather than becoming the story on their own.
For businesses replacing an ageing site, our WordPress development brings the design and build together, with performance and security considered as part of delivery.
Our involvement has continued since launch. We host and maintain the website and have made smaller improvements as needed, supporting the site beyond the initial design and build.
A more professional presentation.
The redesigned website brings the retained logo and refreshed visual identity into a consistent experience.
Clearer routes into the business.
Services, sectors and coverage give visitors different ways to find information relevant to their enquiry.
Design and content working together.
The structure was considered from the outset, rather than fitted around finished page designs.
Support beyond launch.
Blunt Notion continues to host and maintain the website, with small improvements made since launch as the business needs them.
Has your business moved on while your website stood still?
Animal Control Officers already had the services and experience. The website needed to explain them more effectively and present the business with the same care that went into its work.
If your website looks dated, makes services difficult to understand or no longer reflects the business behind it, we can help plan what needs to change. From content structure and visual identity to custom development, we bring the decisions together around a more useful website.
Give your business a website that reflects the work.
Tell us what your website needs to explain, who it needs to reach and where the current version falls short. We can help plan, design and build the next step.